Inbound Marketing: Novasyte
Highlighted project during time on lean marketing team positioned to generate high growth for MedTech company
Medical Conversion White Paper:
Copywriting: Co-authored and designed white paper outlining industry trends from largest, global medical device and diagnostic companies directed to hospital group executive teams.
Creative Content Development: Designed supporting content across Adobe Creative Cloud platforms for inbound campaigns.
Social Media: Launched and monitored omnichannel organic and paid campaign via LinkedIn to drive 92 conversions and 18 MQLs (setting record of highest quarter).
Email Marketing: Bolstered campaign with automated email drip campaign, each with corresponding landing pages and ancillary blog posts.